A growing number of global firms are using as English their main language – even if they are based in Japan or France. By Bryan Borzykowski.
Nearly every meeting Keiko Claassen must attend at work is held in English. No big deal – except that her company is based in Italy and she’s Dutch.
At one recent meeting where she was the only non-Italian in the room, her colleagues stopped speaking English – the common language between them – because someone had trouble following the conversation.